Saturday, May 23, 2015                         Write Funny for Money

10:30 a.m. to 4:00 p.m.                                  Register at BlueHeronBooks.com

Advertising and humour go together like tortilla chips and salsa – you take something potentially bland and add zip to make people want more.

In this one-day workshop, experienced humour writer and ad copywriter Dorothea Helms, a.k.a. The Writing Fairy, will cover the basics of these two types of writing, which have surprisingly similar characteristics – even though not all advertising is funny. Hopefully, all humour writing is funny!

This workshop will cover:

  • How humour and ad writing differ from traditional writing
  • What humour and ad writing have in common
  • The basics of what makes something funny
  • The key formulas that guide humour writing
  • The parts of an ad, and how humour-writing techniques can help create both serious and humorous ad headlines
  • How humour-writing can inject pizzazz to your traditional writing

The workshop will culminate in an informative handout that participants can use at home when putting these techniques into practice.

 

Saturday, June 6, 2015                            Intro to Creative Writing

10:30 to 4:00 p.m.                                          Register at BlueHeron Books.com

Have you ever seen creative writing courses advertised and thought maybe you’d like to take one? Have you then chickened out, because you have no idea what it means to take a creative writing course? This one-day workshop offers a taste of The Writing Fairy’s popular 6-week fall course. Experience an awakening of what writing can do for you, and what you can do for it, in a safe, fun and non-stressful environment. Enjoy some on-the-spot writing exercises and share in the fascination of hearing yours and other participants’ voices come to life with the guidance of seasoned writer/editor/writing instructor Dorothea Helms, The Writing Fairy. Find out what avenues are open to you as far as publishing goes and the basics of what you need to know to make your work more publishable. Most of all, explore your passion for words and see where it might take you.

 

April 28 to June 2, 2015 (Tuesdays)   Advanced Writing for Wordies

7:00 to 9:00 p.m.                                            Register at BlueHeron Books.com

(Tuesday evenings)

Ready to take your writing to the next level? The Writing Fairy is ready to help you soar. Learn to mine ideas from unlikely sources, take risks that will capture the attention of editors/publishers and polish your writing to the professional level. Dorothea will provide the kick-in-the-butt that will get your “butt in chair” to live out your writing dreams. This course is for writers who have advanced beyond the beginner stage. Oh, and it will be a lot of fun!